AMEX gives its members exclusive access to the greatest music experiences the world can offer.
One of those experiences is the Summer Series at Somerset House which we bring to life every year in the UK. Held in one of central London’s most spectacular gig locations, the 10-day event brings the best of the music industry's established and immerging acts to the stage. The world-class talent showcased each year reflects Somerset House’s commitment to curating a mix of both international and homegrown artists.
My role as Creative Director of AMEX is to ensure the card members are getting a money-can't-buy experience through the choice of the talent, stage design, branding of the event and the VIP backstage experiences offered to premium cardmembers.
Audience members also gain access to activations and promotions on the ground, offering them merch, drinks, meet-and-greets with musicians plus the opportunity to shout out on social about their gig experience.
